Sydney Sweeney faces backlash over racy Novig betting ad
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Neutral summary
Actress Sydney Sweeney has sparked controversy with a new advertising campaign for sports betting platform Novig, in which she appears naked with her intimate parts covered by sports equipment. Female athletes, including Australian surfer Felicity Palmateer and British sprinter Amy Hunt, called the campaign “a slap in the face to women” and said it sets women’s sport back. The ad, released September 9 as Novig’s first national campaign, has drawn 1.7 million YouTube views in under a week, while Sweeney reportedly lost around 200,000 social media followers. Sweeney, who is also a shareholder in the company, has not publicly responded to the criticism.
How it was framed
Outlets: 17. Countries: 7. Facts in the shared core: 2.
Publication timeline
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BBC News na srpskom (outlet profile)
Zašto je Sidni Svini naljutila sportistkinje. Reklama je postala viralna na internetu i prikazuje Svini golu, ali kako delove tela pokriva sportskom opremom.
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Kurir (outlet profile)
GOLE FOTKE POZNATE GLUMICE SU ŠAMAR U LICE SVAKOJ POZNATOJ SPORTISKINJI: Šampionke digle glas posle provokativne reklame
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NIN (outlet profile)
Sidni Svini ponovo u centru kontroverze: Nova reklama razbesnela poznate sportistkinje - "Ovo je šamar u lice". Australijska surferka Felisiti Palmatir izjavila je da je kampanja izuzetno razočaravajuća i da v…
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Newsweek (outlet profile)
Why Sydney Sweeney Is the Big Winner of the Novig Ad Backlash. Interest in the 29-year-old actress has once again been piqued by a controversial advertising campaign.
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iNews (outlet profile)
Sydney Sweeney isn’t harming women’s sport – she’s just embarrassing herself. Sarah Carson: She thinks she’s being provocative
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Folha de S.Paulo (outlet profile)
A aposta da Novig nos peitos de Sydney Sweeney. Uma plataforma de apostas lança uma campanha publicitária em que se vê uma mulher nua, com suas partes íntimas cobertas por bolas de futebol americano, raquetes e outros e…
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UOL (outlet profile)
A aposta da Novig nos peitos de Sydney Sweeney
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BBC News Brasil (outlet profile)
'É um tapa na cara das mulheres': as fortes críticas de atletas de elite ao polêmico anúncio de Sydney Sweeney para casa de apostas. Publicidade em que a atriz americana aparece nua gerou revolta entre mulheres do mundo…
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Telegraf (outlet profile)
Sidni Svini se skinula za reklamu, sportistkinje pobesnele: Njen odgovor napravio je još opštu pometnju. Sidni Svini ponovo je uspela da jednom reklamnom kampanjom podeli internet, ali ovog puta među njenim najglasnijim…
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Metropoles (outlet profile)
World Athletics cutuca atriz Sydney Sweeney após comercial polêmico. Sydney Sweeney viralizou na internet após estrelar um comercial em que aparece nua enquanto pratica esportes
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Terra (outlet profile)
Atletas criticam anúncio de Sydney Sweeney: 'Meninas desistem do esporte por medo de sexualização'. Um ano após a repercussão negativa de uma publicidade de calças jeans, Sydney Sweeney está ...
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Newsweek (outlet profile)
List of Athletes to Condemn Sydney Sweeney Over Novig Ad. Ariarne Titmus, Amy Hunt, Gracie Kramer and more female athletes have criticized the "Euphoria" star over the sports commercial.
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The Globe and Mail (outlet profile)
This nude Sydney Sweeney ad is causing major backlash from athletes around the globe. The backlash has been directed at the representation of women in sports and body image
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Forbes (outlet profile)
Why Female Athletes Are Fighting Back Against Sydney Sweeney’s New Ad. The backlash against the new Novig ad is the latest example of female athletes fighting to be valued for their athletic abilities, and not for how t…
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Kurir (outlet profile)
Sidni Svini zbog golotinje u reklami izgubila 200.000 pratilaca na mrežama: Ne stišava se bura oko kampanje koja je zapanjila svet
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New York Post (outlet profile)
Kelly Stafford joins backlash over Sydney Sweeney’s racy sports betting ad. The Novig campaign has ignited a larger debate over the sexualization of women in sports, with several prominent female athletes criticizing it…
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Poder360 (outlet profile)
Campanha com Sydney Sweeney seminua vira alvo de críticas de atletas. Publicidade lançada em 9 de setembro é a 1ª campanha nacional da Novig; atriz também é acionista da empresa
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Telegraf (outlet profile)
Zadivila Evropu pred očima Angeline Topić i Adriane Vilagoš, njena poruka obišla ceo svet. Britanska atletičarka Ejmi Hant našla se među brojnim sportistkinjama koje su javno kritikovale novu reklamu sa američkom glumic…
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Inquirer.net (outlet profile)
Sydney Sweeney is everything that’s wrong with white feminism. The actress’ latest campaign for Novig, a sports prediction app, has her posing naked atop a basketball ring with her legs spread... Keep on reading: Sydney…
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Zerkalo.io (outlet profile)
Актриса Сидни Суини снова в центре скандала о сексуализации. На этот раз причина - откровенная спортивная реклама. Меньше чем за неделю после выхода выложенная на YouTube реклама только на этом сервисе набрала 1,7 милли…
Factual core
- A nude advertisement featuring Sydney Sweeney has been released.
- The advertisement sparked criticism from female athletes.